I'm a London-based interior stylist, designer, and author with a passion for creating authentic and original interiors campaigns for my clients. For years my interiors mantra has been 'creativity before consumption', a belief that the most interesting interiors are a result of creative thinking, not simply spending lots of cash. I've been involved exclusively in the creative industry for my entire career: Fifteen years ago I was designing my own line of children's clothing called Spike & Ella; I went on to work as a display artist and visual merchandiser for the Anthropologie stores in Los Angeles, where I spent my days hand-crafting and installing elaborate displays; This led to a brief stint in interior design, which in turn led to styling for photography.
I design, art direct, and style sets for catalogues, magazines, and TV commercials for many interiors brands, including IKEA, Anthropologie, Primark, Laura Ashley, M&S, Mothercare, and Graham & Green, woking with some of the best photographers in the business. I also host styling workshops in London and abroad, most recently a week long workshop and talk in Taipei, Taiwan.
In 2012 I began work on my first interiors book with the publisher Ryland, Peters & Small (RPS). Modern Rustic was released in October 2013 and received both commercial and critical success. Enough so that I was asked to create another one. Bohemian Modern was released in February 2015, just in time for the seventies revival to hit the worlds of fashion and interiors. In October 2016 I released Life Unstyled, named after my blog, and focusing on embracing imperfection to create an authentic home. I am currently working on my fourth book, to be released in Autumn 2018.
When I'm not styling or making books, I write an interiors blog called Life Unstyled where I share some behind-the-scenes tidbits from shoots, the occasional DIY project and generally chat about all things interiors.